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Multi Location SEO Agency

Seota is an expert at executing SEO strategies for businesses with multiple locations and franchises. Our SEO clients include franchisors and individual franchises.

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High Value

SEO Campaigns

Award Winning SEO campaigns by Seota. Seota has won multiple national and local awards for multiple organizations that track agency performance

Rated Top 1%

of All Agencies

Drive Revenue with SEO and digital marketing.

80 Million+

Revenue Generated

SEO per location is key to effective SEO campaigns. Seota manages 100s of business locations

500+ Locations


The Essence of Multi-Location SEO

treating each location like a stand-alone local business while adhering to brand guidelines

Marketing Each Location to Dominate the Local Market

Multi-Location SEO is more than just traditional search engine optimization. It's a specialized approach that addresses the unique digital footprint of businesses with multiple physical locations. Each location needs to not only rank well in search engines but also resonate with its local audience. This section helps you understand the nuances of optimizing your online presence across various geographies.

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SEO to grow all your locations

Seota’s Multi-location & Franchise SEO Services

SEO Services Tailored to Franchises and Multilocation Businesses.

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Technical SEO

Ensuring that each franchise’s website is technically optimized for search engines. This covers aspects like website speed, mobile-friendliness, structured data, and website architecture, all crucial for better visibility and user experience.

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Brand Consistency Maintenance

This service ensures that while each location is treated individually, the overall brand message and guidelines of the franchise remain consistent. This includes uniformity in visual branding, messaging, and core values across all locations.

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Local SEO Optimization

This involves optimizing each franchise location for local search results. It includes tactics like managing local listings, optimizing for local keywords, and ensuring NAP (Name, Address, Phone Number) consistency across online platforms.

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Analytics and Reporting

Providing detailed analytics and performance reports for each location. This includes tracking local search rankings, web traffic, and conversion metrics, allowing for informed decisions and strategies tailored to each location’s needs.

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Reputation Management

Managing and enhancing the online reputation of each franchise location. This involves monitoring reviews, responding appropriately, and encouraging satisfied customers to leave positive feedback, thus building trust and credibility locally.

Customized Content Strategy

Development of unique content strategies for each location, tailored to the local audience and market, while still aligning with the broader franchise’s content strategy. This could include local blog posts, location-specific pages, and community engagement.

SEO To Grow All Your Locations

Multi-Location Businesses Have Unique SEO Needs and Challenges.
Most businesses with multiple locations need a few web design and development enhancements to augment their SEO strategy.

Franchise SEO and multiple location businesses have unique challenges

Distinctive Challenges and Opportunities

Every location of your business presents unique challenges and opportunities in SEO. We break down these differences and show how a tailored approach can turn local peculiarities into strengths. Whether it’s differences in local search behavior, varying competition levels, or distinct regional trends, understanding these elements is crucial for effective multi-location SEO.

Be Local to Win Local SEO

As experts in this niche, we understand the intricacies of optimizing search engine visibility for businesses with multiple locations. Our approach integrates the latest in SEO strategies, tailored specifically for businesses seeking to dominate local searches in each of their markets. To win local you have to act local and adjust the approach for challenging locations.

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Local Excellence Award from UpCity

Local vs. National SEO: A Synergistic Approach

The relationship between local and national SEO is intricate. While national SEO focuses on broad-reaching strategies, local SEO hones in on geo-specific tactics. For multi-location businesses, blending these approaches is key. We discuss how to balance and integrate these strategies to ensure each location stands out while upholding the overall brand identity.

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Custom approach for each location

Customization: The Heart of Multi-Location SEO

At the core of effective multi-location SEO is the ability to customize strategies for each location. This means not only optimizing for location-specific keywords but also understanding and integrating the cultural, social, and economic factors that influence local search behaviors. We’ll explore how to create a cohesive yet distinct online presence for each of your locations.

Drilling down into individual locations allows Seota to compete for the customers that drive revenue for that specific location. In our experience, based on our experience what ranks and coverts in Austin, TX does not rank and convert in Hinsdale, IL.

We think differently than other digital agencies

What Makes Us Different

Experience, results, and references that read like the write-up for a three Michelin stars restaurant are what set us apart. When you are serious about using your digital footprint to drive traffic to your business locations, Seota can help.

Guaranteed To Improve Your Revenue

If you are a multi-location business trying to drive traffic to the doorstep of each location from a single website, then you need to call us now. We have seven years of experience helping multi-location businesses increase sales and customer acquisition. We have helped franchises, regional chains, multi-family apartment communities, and national brands. Our methods and processes for each location are tailored to the market conditions, competition, opportunities,  and challenges of the location.

Local SEO drives revenue


Search engine optimization (SEO) and digital marketing drive customers to each of your locations. This results in higher per-store sales.  SEO is the key to using your website to improve the state of your business.


Local Small Business Marketing. Google is going to great lengths to personalize search results for users based on their location in an effort to deliver the most relevant search results to the user. This presents a big opportunity for small businesses that are willing to take advantage of it. Internet search has changed dramatically with the rise of the smartphone you need to be in a position to take advantage of it.

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All of your locations need an SEO strategy

Our Multi-Location SEO Services

Multi-Location Local SEO Tactics

  • Hyper-Localized Keyword Strategy: Developing and implementing targeted keyword strategies unique to each location, ensuring local relevance and higher search rankings.
  • Optimizing Local Listings: Ensuring accuracy and consistency in local business listings across platforms like Google My Business, ensuring each location is easily discoverable and accurately represented.
  • Localized Content Creation: Crafting content that speaks directly to local audiences, from blog posts to landing pages, reflecting the local culture, events, and news.

SEO Strategy for Multi-Location Businesses

  • Comprehensive Site Audits: Evaluating each location’s online presence to identify SEO strengths and areas for improvement, ensuring a robust foundation for optimization.
  • Customized SEO Roadmaps: Creating a strategic plan tailored to the needs of each location while maintaining a cohesive brand message across all sites.
  • Competitive Analysis: Analyzing local competitors for each location, identifying opportunities to outperform them in search rankings.

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National Excellence Award from UpCity

Website SEO for Multiple Locations

  • Structured Website Architecture: Designing a user-friendly website structure that caters to multiple locations, making it easy for users and search engines to navigate.
  • Location-Specific Pages: Developing individual pages for each location, optimized for local SEO, to improve visibility in local search results.
  • Technical SEO Enhancements: Ensuring fast loading times, mobile optimization, and secure browsing, crucial for enhancing user experience and search engine rankings.

Leveraging Customer Reviews and Testimonials

  • Local Reputation Management: Encouraging and managing customer reviews for each location to build trust and authority in local markets.
  • Showcasing Success Stories: Utilizing positive reviews and testimonials in local SEO efforts to enhance credibility and attract new customers.

Tracking and Analytics for Continuous Improvement

  • Performance Monitoring: Regularly tracking the SEO performance of each location, using metrics like traffic, rankings, and conversions to gauge success.
  • Ongoing Optimization: Continuously refining and updating SEO strategies based on performance data, staying ahead of search engine algorithm changes and market trends.

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