Industry: Wellness & Spa
Client Background
Luna Float Spa is a premier wellness destination offering cutting-edge float therapy and holistic spa services. As the business scaled, they needed a fully custom website experience that could match their in-spa luxury – while solving major pain points with appointment booking, ecommerce, and service management.
The Challenge
Luna Float Spa was limited by a generic WordPress template, fragmented service management, and a clunky booking experience. Zenoti was their core business system, but the out-of-the-box Zenoti booking widgets couldn’t support advanced WooCommerce features like bundled gift cards, package sales, or custom promotions. The biggest blockers:
- Booking flow friction through Zenoti’s native widgets
- No real-time sync between Zenoti services and WooCommerce
- No ability to manage promos or pricing directly from the frontend
- Limited UX/UI design aligned with their luxury brand
Our Solution: WordPress + WooCommerce + Zenoti Integration
We engineered a completely custom WordPress site with deep Zenoti integration, WooCommerce enhancements, and conversion-driven design built from the ground up. This was not a plugin patch job – this was full API-level Zenoti-WooCommerce architecture tailored to how modern spas operate.
Highlights:
- Custom WordPress Theme: Designed and built to reflect the luxury and wellness brand ethos
- Zenoti Booking Integration: Seamless CTA flows integrated directly with Zenoti’s backend API — no widget friction
- WooCommerce Spa Ecommerce: Created productized services and bundles, integrated with Zenoti for inventory and service sync
- Custom Checkout: Synced packages, gift vouchers, and individual services with Zenoti post-purchase
- Service Page SEO: Built dedicated SEO-optimized service pages with booking CTAs and integrated bios from Meevo and Calendly
Technical Architecture & Zenoti Integration
This wasn’t your average WordPress booking setup. We custom-developed middleware to connect WooCommerce and Zenoti, allowing:
- Bi-directional sync: Between WooCommerce products and Zenoti services/packages
- Live Pricing Control: Luna can now update service pricing and packages without dev intervention
- Zenoti-WooCommerce Gift Card Sync: Created a seamless gift voucher experience across both platforms
- Dynamic Staff Routing: Calendly and Meevo profiles integrated by service type for smarter bookings
This gave the client real ecommerce control over a system that’s notoriously rigid when integrated poorly.
For seamless, real-time data sync and advanced customization, reach out to Seota – industry leaders in Zenoti API integration services who build robust, scalable solutions that elevate your spa’s ecommerce and booking experience beyond generic plugins.
SEO-Driven UX + Performance Optimization
The new Luna Float Spa website was built with mobile-first luxury in mind – because in the spa world, first impressions are everything. We designed a high-impact visual experience layered with intuitive navigation, ensuring the majority of users on smartphones and tablets experience seamless browsing and booking. Every image, animation, and layout element was crafted to reflect the brand’s wellness ethos while driving clicks, conversions, and time-on-site — key SEO indicators for ranking local spa businesses.
To support this visual richness without sacrificing speed, we hosted the site on Pressable, a WordPress-optimized platform designed for performance at scale. Pressable’s Jetpack-powered global CDN, real-time image compression, and advanced caching deliver lightning-fast page loads, even with retina-quality photos. The site passed Core Web Vitals on launch, ensuring optimal crawlability and performance in Google’s mobile-first index. Fast, beautiful, and SEO-loaded – this is the new gold standard for Zenoti-based spa websites.
SEO-Driven Service Page Design
Every core service – float therapy, bodywork, facial treatments, and wellness packages – received its own dedicated landing page with:
- Long-tail keyword targeting (e.g., “float therapy booking online,” “buy spa gift card with Zenoti,” “Zenoti ecommerce for spas”)
- Staff bios with social proof and CTA integration
- Service descriptions written for both user experience and Google NLP
- Schema markup for service, product, and local business types
These pages were built to rank — and convert.
Results
- Zero-friction gift card and package checkout
- Client can now run seasonal pricing and promotions directly from WP admin
- Bookings are routed to Zenoti with proper staff/service assignments
- Custom WooCommerce reporting tied back to Zenoti inventory/services
- UX built to elevate brand presence in a saturated local spa market
Most importantly: Luna Float Spa now owns a scalable ecommerce booking platform they can grow into – not out of.
Check out our other successful project here.
Thinking About Zenoti Integration? Don’t Patch. Build.
99% of Zenoti users are struggling with generic booking widgets, disconnected ecommerce, and marketing limitations. This case proves you don’t need to settle.
We don’t do duct tape. We engineer ecommerce infrastructure that grows with your spa business.